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Meet the Team

Meet our team of talented professionals who are not only inspired by bold ideas but also skillfully bring them to life by developing effective solutions and tirelessly advancing projects.

Every specialist contributes to the common goal, whether it’s meticulous coding, crafting outstanding design solutions, or planning a comprehensive marketing strategy. Together, we strive to create digital products that deliver real results and become part of our clients’ success.

Together, we create digital solutions that work

Our team unites experts who are ready for any challenge and capable of turning even the boldest ideas into a successful project.
Serhii Nikolaienko
Serhii Nikolaienko
CEO, Full-stack developer
Dmitry Nikolaienko
Dmitry Nikolaienko
Co-founder, Full-stack developer
Vasiliy Brykau
Vasiliy Brykau
QA Engineer & content manager
Sevinyan Karina
Sevinyan Karina
UI/UX Designer
Serhii Polosatov
Serhii Polosatov
Project/product manager
Illia Kirzunov
Illia Kirzunov
Front-End developer
Ievgen Seredyn
Ievgen Seredyn
Media Buyer for Facebook & Google Ads, SMM

Any questions?

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    Cross-Functional Team for Fast, Reliable Websites & Ecommerce

    We organize around outcomes, not job titles. Small senior pods combine engineering, design, marketing and operations to ship sites and stores that are fast, accessible and measurable. Below you’ll find how we staff projects, who owns what, and how we collaborate — from discovery to ongoing growth.


    Engineering

    Engineering leads delivery for WordPress, WooCommerce and integrations. The focus is predictable releases, Core Web Vitals, security hardening and clean API contracts.

    WordPress Developers

    • Custom themes/blocks/plugins with clean, documented code
    • Accessibility (semantic HTML, forms, focus and contrast)
    • Performance budgets enforced during code review

    Typical outputs: block libraries, design system components, editor-friendly templates.

    WooCommerce Engineers

    • Checkout logic, payments (SCA), VAT and invoicing
    • Inventory, pricing rules, feeds and multiregion support
    • Stability under load with cache-aware templates

    Typical outputs: optimized cart→checkout, product feeds, anti-fragile promos.

    Integrations & Data

    • REST/GraphQL, webhooks, queues and idempotent jobs
    • ERP/CRM/accounting handshakes with retry/alerting
    • Event tracking parity for analytics/attribution

    Typical outputs: API contracts, sync jobs, observability dashboards.

    Related: WordPress Development · WooCommerce Development · CRM Systems


    Design

    Design is conversion-focused and editor-friendly. We treat performance and accessibility as design constraints from day one.

    UX & IA

    • User journeys mapped to pages and components
    • Information architecture and navigation patterns
    • Wireframes that respect CWV, content and SEO

    UI & Design Systems

    • Tokenized styles and responsive grids
    • Blocks/patterns for high publish velocity
    • Accessible components, motion with restraint

    Content Design

    • Message–query match for SEO/PPC landing pages
    • Proof: metrics, social proof, FAQs, policies
    • Governance: titles, headings, schema patterns

    Marketing

    Acquisition and retention support for launch and beyond. We align SEO and PPC with the site’s structure and tracking.

    SEO Specialists

    • Technical audits, topic clustering and internal linking
    • Schema, feed hygiene for ecommerce, CWV oversight
    • Dashboards for coverage, CTR and conversions

    PPC Managers

    • Search, Shopping, Display/Remarketing setup
    • Accurate conversion tracking and consent mode
    • Budget control toward ROAS/CAC/MER targets

    CRO & Analytics

    • GA4 events and funnel instrumentation
    • A/B test cadence for forms, offers and layouts
    • Leadership/marketing/ops dashboards

    Explore: SEO Services · PPC Management · Website Support


    Operations

    Delivery is calm and transparent: staged updates, change windows and verifiable backups. We keep incidents rare and recoveries fast.

    Delivery Leads

    • Backlog, acceptance criteria, release notes
    • Risk log and stakeholder communication
    • Alignment on KPIs and timelines

    QA & Accessibility

    • Smoke tests, visual checks, assisted tech passes
    • Device matrix and key-path paywall/checkout tests
    • Regression gates before production

    Support

    • Monitoring: uptime, errors, CWV (RUM)
    • Backup drills and rollback playbooks
    • Incident response with SLA targets

    Leadership

    We keep a small senior core with clear ownership instead of big hierarchies. Named bios/photos appear on the team page when clients choose to feature them; this profile lists roles and responsibilities without inventing identities.

    RoleOwnsEnsures
    Principal EngineerArchitecture, performance/security standardsStable Core Web Vitals and safe releases
    Product & UX LeadDiscovery, IA, conversion-focused UXClarity and measurable improvements
    Delivery LeadBacklog, sprints, change windowsPredictable cadence and transparency
    Data & Analytics LeadTracking parity, dashboards, attributionDecision-grade reporting
    Security & ReliabilityHardening, backups, incident playbooksReduced risk and fast recovery

    Pod composition: 1 Delivery Lead + 1–2 Engineers + 1 UX/UI + 1 SEO/PPC (as needed). We scale selectively while keeping a single accountable owner.


    Culture

    We optimize for reliability, maintainability and responsiveness.

    Clarity Over Complexity

    Fewer moving parts, focused plugins and documented decisions.

    Performance Discipline

    Template-level budgets for LCP/CLS/INP and cache strategy.

    Security by Design

    Least-privilege access, audit trails, backups and restore drills.

    Accessibility

    Semantic HTML, forms that work, readable contrast, keyboard support.

    Evidence-Based

    Hypothesis → test → readout → rollout with guardrail metrics.

    Transparent Cadence

    Weekly demos, written release notes, visible risk log.


    How We Work

    1. Discovery: goals, risks, KPIs; architecture notes; content and data flows.
    2. Blueprint: IA, components, API contracts; performance and security budgets.
    3. Sprints: 1–2 weeks with backlog, demos and release notes every cycle.
    4. QA & Launch: a11y and CWV gates, tracking validation, backups and rollback.
    5. Operate: monitoring, maintenance plan, CRO and SEO/PPC programs.

    Time zones & language: EU hours by default; English first, FR support on request. Remote-first; on-site workshops in EU when needed.


    Join Us

    We occasionally collaborate with specialists in WordPress/WooCommerce development, performance, accessibility, analytics and PPC. If you share our standards, introduce yourself.

    • Short note on your niche and the value you bring
    • Maintainable code or case links
    • Availability and preferred collaboration format

    Send Your Introduction


    FAQs

    Who will manage my project?
    A dedicated Delivery Lead is your single point of contact. They coordinate engineering, design and marketing, maintain the risk log and publish release notes for every iteration.
    Do you work in sprints?
    Yes. We typically run 1–2 week sprints with demos and written notes. Each cycle includes acceptance criteria, QA and performance checks before release.
    Are you remote or onsite?
    Remote-first. We accommodate EU time zones and offer on-site discovery or workshops in the EU on request. Communication is async-friendly with scheduled touchpoints.

    Contact

    Tell us about your goals, constraints and must-have integrations. We’ll propose a delivery pod, milestones and a clear budget — and point you to the most relevant case studies.