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CRM Manufacturing

Dveri Nova — digital system for door manufacturing and customer collaboration

Industry Manufacturing
Type CRM
Project details

Dveri Nova — digital system for door manufacturing and customer collaboration

A complete online platform tailored to the needs of a door manufacturer. In a single solution we combined CRM-like logic, an intelligent components configurator, an orders module with detailed specifications, and a scalable admin console.

Built for B2B clients, sales managers and in-house teams: greater transparency, fewer calculation errors, faster request handling and streamlined repeat orders.

About the client

  • Company: Dveri Nova
  • Industry: manufacturing of interior and entry doors
  • Market: B2B — resellers, distributors and wholesale clients

Goals

  • Move from scattered Excel files and messengers to a unified digital system.
  • Automate pricing based on configuration, dimensions and client-specific terms.
  • Minimize specification errors and speed up order creation.
  • Provide transparency on statuses and history for clients and managers.
  • Plan for scalability across dozens of models and components.

Seganiko’s role

  • Business discovery, KPI definition and process design.
  • UX design and development of modules: configurator, calculator, orders, specifications.
  • Admin panel development, role-based access model and analytical reporting.
  • Reference data migration, end-to-end testing, team enablement.
  • Ongoing support and product evolution.

Approach & architecture

We mapped the order lifecycle, roles, error sources and bottlenecks. From there we shaped a domain model of “product → variations → pricing rules → specification”, defined control points (parameter validation, recalculations, statuses, history) and aligned KPIs: time-to-quote, pricing accuracy, share of repeat orders and workload on managers.

The architecture is modular: separate client area and back office, a central calculation service that enforces rules, a single specification as the source of truth for documents and analytics, RBAC and an event log for audit.

Critical calculations run on the server to avoid divergences on complex option mixes. The UI is responsive — from mobile to widescreen.

Technology

  • Modular design, REST/JSON API between client area and admin.
  • Calculation service with declarative rules for options and dimensions.
  • Reference import/export (CSV/XLSX), PDF documents and specifications.
  • RBAC, change audit, backups and operation logging.

UX decisions

  • Step-by-step door configurator with smart presets per customer profile.
  • Drafts, templates and one-click duplication for repeat orders.
  • Contextual validation and hints for incompatible options.
  • Unified order history: statuses, comments, attachments, spec versions.

Reliability & performance

  • Server-side checks, transactions and protection against concurrent edits.
  • Caching of pricing rules and reference data, optimized queries.
  • Stable operation with a large catalogue of models and components.
  • Fast screens and prefilled forms for efficient workflows.

Implementation

We worked iteratively: prototyping the configurator and cart, then modelling data and pricing rules.

In parallel we built the admin editors for references — colours, models, kits, cut-outs, thresholds, extensions, casings, etc.

Next came the orders module with end-to-end specifications, PDF outputs and role-specific scenarios for clients and admins.

Final stage: load tests on typical flows and a guided launch with team training.

  • Prototypes and manager testing — flows validated for clarity and speed.
  • Catalogue & rules import — deduped data, established relations and compatibilities.
  • End-to-end testing — edge cases covered and specifications verified.

Key modules

Door configurator

  • Select model, colours, dimensions, frame types, glazing, thresholds, extensions and casings.
  • Instant price recalculation and compatibility checks.
  • Accurate line-item specification generation.

Orders system

  • Drafts, editing, quick duplicate and change history.
  • Status tracking, filters by date, client, value and components.
  • Clients and dealers see only their own orders.

Administrative console

  • 20+ sections — from colours and models to users and access rights.
  • Flexible pricing rules, client-specific terms and analytical reports.
  • Unified catalogue and stock management in one place.

Results

Dveri Nova became the digital backbone of the factory: shorter order cycles, fewer human-error losses, fewer clarification calls, more selling time for managers and repeat orders in just a few clicks.

The centralized specification brought transparency and a shared measurement baseline.

Processes

Order creation is faster and more predictable with templates and validations.

Data quality

Minimal errors in calculations and configurations; a single source of truth.

Scalability

Dozens of variants and components supported without overloading the team.

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