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Business site 3D Video Production

Hatamov 3D Studio - 3D Video Studio Website

Industry 3D Video Production

Type Business site

Context

The challenge

Present a video portfolio without the interface competing with the work, and without the weight of the media wrecking navigation. The site also had to lay an SEO foundation for commercial queries and stay extensible as the studio adds new work.

Our approach

What we delivered

The structure is organised around the portfolio: categories, video-led case pages, a short description, the studio's role, the outcome. Restrained typography and grid, controlled interactions, no visual noise. Technically, video previews and images are prepared at suitable formats and weights, media loads lazily, and caching and minification do the rest. The CMS enforces a case template so the editorial standard stays consistent.

Project details

Impact of the Hatamov 3D website

Results after the launch of the new portfolio site

+150%

Project requests

international clients

25+

3D videos in the gallery

interactive showreel

12+

Client countries

global reach

2.0s

Desktop LCP

despite HD videos

Before / After Seganiko

Monthly requests ×2.5

3-5/month

12+/month

International clients 12+ countries

Local

International

Video loading time 2.0s

7.1s

2.0s

Hatamov 3D Studio - 3D Video Studio Website

Hatamov 3D Studio is a place where professional designers and animators bring bold visual ideas to life-from realistic 3D animation to striking commercial spots. On hatamov.com we focused on a clean showcase, speed and ease of use: content feels equally solid on phones, tablets and desktops, while the interface lets the visuals take center stage.

About the client

Studio: Hatamov 3D Studio
Expertise: 3D video, CGI, promo films, product presentations
Site goal: showcase the portfolio and capture commercial inquiries

Objectives

Build a responsive site with a minimalist UI/UX that never competes with the visuals.
Ensure high performance and smooth, delay-free portfolio browsing.
Lay a strong SEO foundation for commercial queries and a scalable structure.
Implement a CMS so new work and sections can be added without developers.

Seganiko’s role

Information architecture, prototyping and interface design.
Front-end build with Core Web Vitals in mind and cross-browser stability.
SEO groundwork: metadata, structured headings and clean URLs.
CMS rollout, editor roles and streamlined publishing workflows.

Approach & architecture

We shaped the site around the portfolio: work categories, case pages with a video focus, concise descriptions and clear CTAs.

Navigation stays transparent by design-fast access to sections, subtle contact entry points, a tidy header and a simple grid that scales to new content types without breaking layouts.

The architecture is modular: a front-end optimized for media (images and video placeholders), lazy loading, caching and minified assets.

In the CMS, custom post types handle works and categories, with tagging, metadata fields and pre-built case templates to keep a consistent editorial standard.

UI/UX

Crisp typography and grid that elevate the visuals.
Responsive across all breakpoints with no collapsing blocks.
Measured interactivity-no visual noise or overload.

Performance

Optimized images and video previews.
Lazy loading, minification and caching strategies.
Stable LCP/INP/CLS on key pages.

SEO foundation

Proper H1-H3 hierarchy, metadata and tidy snippets.
Clean URLs and logical internal linking across the portfolio.
Ready for semantic expansion and future locales.

Implementation

We started with prototypes of the core screens (home, portfolio, case page, contact), agreed on a minimal component set, then developed with stable Core Web Vitals as the target. Videos and images were prepared with suitable formats and weights, so browsing feels instant-even on mobile networks.

Prototyping and nav testing with real content.
Front-end built around a stable grid and excellent readability.
CMS integration, portfolio migration and editor training.

Key modules

Portfolio showcase

Categories and tags for quick discovery.
Fast-loading covers with restrained hover states.
Case template: video, short summary, studio role and outcome.

Inquiry system

Lean contact form with required fields and validation.
Entry points to the form at key steps of the user journey.
Ready for CRM and email service integrations.

CMS & editing

Content types for works and categories with practical fields.
Unified presets for metadata and Open Graph.
Templates enabling fast publishing without developer involvement.

Results

The Hatamov 3D Studio website shows how thoughtful web development amplifies the value of 3D production: fast loading, comfortable portfolio viewing, clear navigation and well-placed CTAs. The team now has a tool that scales easily - adding new work, sections and languages without compromising the interface.

Viewing experience

Video and graphics open quickly; the interface stays out of the way.

Editorial workflow

New cases go live without developers; unified templates and metadata.

Ready to grow

Structure and CMS are sized for expanding the portfolio and feature set.

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Serhii Nikolaienko Seganiko CEO & Full-stack Developer · AI Enthusiast

Founder of Seganiko, full-stack developer and digital solutions architect since 2012. I design web platforms, custom CRM systems and e-commerce stores that deliver measurable results - not just code. Passionate about artificial intelligence and its practical applications, I integrate AI assistants, chatbots and automation tools into my clients' projects.